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Contacts Bridge Overview

Contacts bridges allow users to fetch many relevant contacts per buyer by searching across a list of titles or by uploading a CSV file. This function is a great way to find key decision makers within a desired target market or list of buyers. The output can be tuned based on audience definitions, buyer filters, and cadence settings. Learn about how we collect and sync contact data here: Contact Data Jump to learn how to contact search via CSV Upload

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How to Search Contacts by Job Title

1

Create a Contacts Bridge

Creating a Contacts Bridge from the Starbridge UI
2

Select get new contacts for a list of buyers

Creating a Contacts Bridge from the Starbridge UI
3

Define your target audience (job titles)

When building a Contacts bridge, you must set a target audience to define the ideal job titles for your search. There is no limit to how many titles you can include. To add a title, type the full title and end it with a comma. Common variations of each job title are automatically included.
The bridge will only return up to N contacts per buyer (as configured by the user), regardless of how many job titles you specify.
For example, searching for “Vice President of Finance” will also match “VP of Finance”, but not vice president of other departments. Similarly, searching for “Finance Director” will match “Senior Finance Director” and “Executive Finance Director”, but not “Finance Manager”.
Target audience title entry for a Contacts Bridge
4

Apply buyer filters

Filters restrict the search of contacts to a specified buyer list. Buyer lists can include the following criteria:
  • Buyer Name(s): the exact name(s) of the Buyer(s)
  • Buyer Type: the type of Buyer (ex: School, School District, Higher Education, City, State Agency, etc.)
  • Buyer Location: the state where the Buyer is located
If the buyer list you need is not available in the buyer list selection, create a new buyer list first.
Buyer list filter selection for Contacts Bridge
5

Choose how many contacts to return per buyer

The number of relevant contacts returned per buyer can be set between 1 and 10.
Contacts returned per buyer setting
Note on loading time : Contact retrieval may take longer because Starbridge finds and verifies each result at time of request with multiple layers of contact verification. This is expected, especially when fetching higher numbers of contacts per buyer or for many buyers.
6

Set a refresh cadence (optional)

A re-run cadence can be set to have the bridge run automatically and refresh contact information. Each time the bridge re-runs, you will be charged credits based on the contacts refreshed.
Cadence settings for refreshing contact enrichment

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Credit Usage

Each contact successfully returned by the bridge will debit 2 credits from your organization’s balance. For more information on credits, visit How Do Credits Work?. When you are ready to sync to your CRM, do that here: Syncing to Your CRM (SFDC or Hubspot). You will not be charged credits for any contacts that you may have previously enriched.
Note: Contacts will not appear in a Consumer’s Feed or Email Digest as signals, but consumers can see contact bridges that you share with them in the Bridges page.

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Contact Search via CSV Upload

Easily import raw contact lists into Starbridge and leverage enrichment features to pull verified contact information. Sample Use Case: A sales rep attends a conference and receives an attendee list that’s incomplete. Starbridge can enrich contacts using only the attendee names and their associated accounts. Starbridge uses these name–account pairs to return verified emails and other contact details.
See an advanced use case to identify buyer decision makers from contacts you pull into bridges

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How to Enrich Contacts via CSV Upload

1

Create a Contacts Bridge

Creating a Contacts Bridge from the Starbridge UI
2

Choose 'Upload a CSV of Names and Buyers to Enrich Emails'

Upload a CSV of Names & Buyers selection screen
3

Download the template and fill it with your conference leads

Downloading the CSV template
Example conference lead list data filled into the template
4

Select the Buyer Type that matches your list

This enrichment uses credits for web-based contact enrichment (2 credits per contact enriched).
Buyer Type selection screen
5

Upload your CSV and confirm mapping

Uploading the conference CSV
Selecting header row and mapping columns
Reviewing and finalizing import
6

Create the list after mapping is complete

Creating the list after buyer mapping
7

Review your completed bridge with enriched contacts

Completed bridge with enriched contact information
Questions about the results? This explainer breaks down the outputs of CSV contact enrichment - especially the Is Active and Contact Email columns.

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Advanced Use Case: Decision Maker Contact Identification

Another valuable enrichment use case is leveraging the buyer name from the original contact to identify additional high-level decision-makers at that same organization. To do this, create a new Custom Web Agent Column and prompt it to pull the names, emails, and job titles of the most relevant contacts for that buyer. Appropriate titles might include roles such as Superintendent or Director of Information Technology.
Adding a Custom Web Agent column for decision-maker enrichment
Example prompt:
Example prompt used for Custom Web Agent Column